Feature: PUCCI and THE WEBSTER Launch an Exclusive Festival-Inspired Capsule Called IRIDE
The Italian fashion Maison Pucci and luxury multi-brand retailer The Webster launch their exclusive partnership, drawing inspiration from one of the most attended music festivals in the world, Coachella. The timing of this launch aligns with The Webster's latest milestone, the opening of their tenth location in Palm Springs, California.
The Iride capsule is a vibrant, free-spirited, and playful collection representing the shared expression of style and mood that connects Pucci and The Webster. With the guidance of artistic director Camille Miceli discerning eye, Pucci and The Webster curated a day-to-night capsule that exudes psychedelic chic yet remains easily wearable. The 24-piece collection comprises key styles and silhouettes reinterpreted from existing Pucci collections. The emblematic Marmo and Iride prints are rendered in a fresh color palette, with shades of fuchsia and purple electrified by neon green and balanced with black, white, and powdery blue.
"We are so thrilled to inaugurate our entrance into the Palm Springs community with the ultimate destination wear brand. The Webster lens and curation since inception is like a looking through a kaleidoscope; our love for bright colors and bold prints is a constant each season, creating such synergy between us and Pucci . The Iride capsule is so versatile, with so many statement pieces allowing the client to style in many ways, depending on the vibe and occasion they are dressing for. We absolutely love the direction that Camille has concepted; it is so strong and full of life, a great addition to The Webster wardrobe." Says Laure Hériard Dubreuil, Founder and CEO of The Webster.
The Marmo print swirls across a short halter dress with a tiered skirt; a breezy crepe de chine caftan; a smocked mini dress; a robe left open to reveal a bikini; and pants boasting exaggerated ruffles. The optic Iride print appears on a long dress and top embroidered with paillettes; skirts of various lengths and volumes, from flowing to flounced; and a long-sleeved jersey crop top that makes a bolder statement than any concert T-shirt. Fringes and lacings swish when dancing. Western boots with graphic stitching and sandals with printed straps can be alternated with each ensemble, capturing a timeless festival vibe.
Photos Courtesy of Pucci
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Embellished and layered with accessories ranging from scarves to hair accessories, and two colorful fabric bags (a tote and a drawstring purse), the Iride capsule offers endless ways to style. The overall attitude suggests a more insouciant spin on Pucci glamour, extending well beyond the blissful haze of a music-fuelled weekend.
The Iride capsule will be exclusively available at The Webster boutiques and thewebster.com, with a strong presence in the Los Angeles and Palm Springs boutique surrounding festival season and select Pucci boutiques and pucci.com.