Feature: First Kappa® US SKI & SNOWBOARD collection reaches stores
After the announcement on May 10th of a 10-year partnership between Italian brand Kappa® and U.S. Ski & Snowboard, the first winter collection produced by Kappa®’s R&D center is now available online at Kappa.com and inside the main retail stores.
The first Kappa® US SKI & SNOWBOARD offer – activewear version of the racing clothes worn by the athletes on the U.S. team – includes: ski jacket and pants, fleece sweater, ultra-light down jacket, heat-sealed windproof, waterproof down jacket, cotton T-shirt, tracksuit (hoodie + pants), visor hat and a wool hat in dark navy blue with U.S. Ski & Snowboard team logos. There will also be, for a few exclusive items, in white and red, designed to represent colors of the Stars and Stripes.
Six young athletes from U.S. Ski & Snowboard are protagonist of the advertising campaign shot in Salt Lake City (Utah, USA) last October, including alpine skier Bella Wright, freestyle moguls skier Kai Owens, freeskier Jay Riccomini, cross country skier Luke Jager and up-and-coming athletes Izzy Worthington and Bo Giddings.
It is the first time that a single outerwear and racing suit brand appears on the uniforms of all the winter sports teams of the U.S. Ski & Snowboard: alpine ski, snowboard, freestyle, freeski and cross country.
The new Kappa® 4CENTO 400 KOMBAT SL 2022 US uniforms immediately conquered the first two podiums in the FIS Ski World Cup 2022-23 season with a double victory by Mikaela Shiffrin in Levi, Finland, on 19 and 20 November.
Photos Courtesy of Kappa and US SKI & SNOWBOARD
Instagram: Kappa
Official Website: Kappa USA Online
